Marketing Associate
Overview
HarperCollins Christian Publishing is in search of a Marketing Associate for their Bible Gateway division. The Marketing Associate is responsible for creating, scheduling, and sending internal and sponsored emails, reporting results and conversions, and assisting in the creation and tracking of advertising through other channels. Additional responsibilities include setting up newsletter content, sending emails from publishing partners, trafficking house ads with our ad agency, assisting with management of social media channels, and consolidating and analyzing marketing metrics across channels.
Responsibilities
The primary responsibilities of the Marketing Associate include but are not limited to:
Essential
Responsibilities:
Traffic banner advertising requests for Bible Gateway and other teams
Provide marketing administration support for special projects or initiatives
Work with advertising agency to schedule house inventory and assist with scheduling sponsored eblasts
Request and/or create imagery from in house designers for marketing purposes
Assist in tracking results of advertising, either via Facebook, Google Adwords, or other external platforms
Create and regularly update various reports
Present results of campaigns to Bible Gateway team
Build newsletter templates and assist in creating e-blasts
Schedule and promote Bible Gateway Newsletters and partner content as requested
As directed, post text and imagery to social media channels and monitor success of social campaigns.
Update copy on Bible Gateway using the CMS (content management system)
Set up landing pages using the CMS
Verify and record issues reported by customers to the Development team via Jira (ticketing system)
Qualifications
Desired candidate will possess the following knowledge, experience, education and skills:
Knowledge: Experienced in production of web-oriented content. Understanding of web, mobile app, and related trends and devices. Familiarity with ZenDesk, Jira, Word Press, Silverpop, DFP, Google Analytics, Facebook Business, and Google Adwords. A good working knowledge of the differences between mobile devices, programs used for communication and design, and the nuances found in computer operating systems will be essential. Familiarity with HTML code and formatting. Understanding and familiarity with Microsoft Office and Adobe Creative Suite
Work
Experience: 1-2 years of digital marketing experience strongly preferred
Education: BA in related field (Marketing, Communication, Business)
Industry Knowledge: Familiarity with and/or working knowledge of the content available on Bible Gateway required
Skills: Ability to work in a distributed environment, Self-directed, Self-motivated team player, Excellent written and verbal communication skills, Ability to work independently and in a fast-paced environment, Ability to keep a positive attitude, Work effectively on long-term and short-term projects simultaneously
HarperCollins Christian Publishing is an equal opportunity employer
. Apply now!Estimated Salary: $20 to $28 per hour based on qualifications.
HarperCollins Christian Publishing is in search of a Marketing Associate for their Bible Gateway division. The Marketing Associate is responsible for creating, scheduling, and sending internal and sponsored emails, reporting results and conversions, and assisting in the creation and tracking of advertising through other channels. Additional responsibilities include setting up newsletter content, sending emails from publishing partners, trafficking house ads with our ad agency, assisting with management of social media channels, and consolidating and analyzing marketing metrics across channels.
Responsibilities
The primary responsibilities of the Marketing Associate include but are not limited to:
Essential
Responsibilities:
Traffic banner advertising requests for Bible Gateway and other teams
Provide marketing administration support for special projects or initiatives
Work with advertising agency to schedule house inventory and assist with scheduling sponsored eblasts
Request and/or create imagery from in house designers for marketing purposes
Assist in tracking results of advertising, either via Facebook, Google Adwords, or other external platforms
Create and regularly update various reports
Present results of campaigns to Bible Gateway team
Build newsletter templates and assist in creating e-blasts
Schedule and promote Bible Gateway Newsletters and partner content as requested
As directed, post text and imagery to social media channels and monitor success of social campaigns.
Update copy on Bible Gateway using the CMS (content management system)
Set up landing pages using the CMS
Verify and record issues reported by customers to the Development team via Jira (ticketing system)
Qualifications
Desired candidate will possess the following knowledge, experience, education and skills:
Knowledge: Experienced in production of web-oriented content. Understanding of web, mobile app, and related trends and devices. Familiarity with ZenDesk, Jira, Word Press, Silverpop, DFP, Google Analytics, Facebook Business, and Google Adwords. A good working knowledge of the differences between mobile devices, programs used for communication and design, and the nuances found in computer operating systems will be essential. Familiarity with HTML code and formatting. Understanding and familiarity with Microsoft Office and Adobe Creative Suite
Work
Experience: 1-2 years of digital marketing experience strongly preferred
Education: BA in related field (Marketing, Communication, Business)
Industry Knowledge: Familiarity with and/or working knowledge of the content available on Bible Gateway required
Skills: Ability to work in a distributed environment, Self-directed, Self-motivated team player, Excellent written and verbal communication skills, Ability to work independently and in a fast-paced environment, Ability to keep a positive attitude, Work effectively on long-term and short-term projects simultaneously
HarperCollins Christian Publishing is an equal opportunity employer
. Apply now!Estimated Salary: $20 to $28 per hour based on qualifications.
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